RRAC and Urban Edge Network launch new conference sports network
The Red River Athletic Conference and Urban Edge Network have launched the Red River Sports Network, a multi-year partnership that creates the RRAC’s first dedicated conference network. The move is designed to expand live coverage, production quality and student-athlete exposure across all 11 member schools.
Why it matters: - The Red River Sports Network gives the RRAC a single digital home for live games, highlights and original content. - The launch expands access for fans while creating more visibility for student-athletes and member schools. - The partnership also gives the conference a new platform for future distribution and monetization.
What happened: - The Red River Athletic Conference and Urban Edge Network LLC announced an expanded multi-year partnership on Sept. 24, 2026. - The deal launches the Red River Sports Network, Powered by UEN. - The network is the first dedicated conference network in the RRAC’s 28-year history. - The announcement was made in Waco, Texas.
The details: - Fans will be able to watch RRAC content through UEN’s digital ecosystem across mobile, web, casting and connected-TV options. - The network is built to serve as a unified destination for live and on-demand RRAC programming. - UEN will support participating RRAC schools with broadcast equipment, encoding and switching capabilities, audio support and streaming workflows. - UEN also plans to use Spiideo automated production technology at participating venues where appropriate. - The technology is intended to expand automated capture and create more consistent conference coverage. - The network will bring together all 11 RRAC member schools under one digital banner. - Member schools include Louisiana Christian University, Louisiana State University Alexandria, Louisiana State University Shreveport, North American University, University of North Texas at Dallas, Our Lady of the Lake University, University of the Southwest, Texas A&M University–San Antonio, Texas A&M University Texarkana, Texas A&M University–Victoria and Texas College. - The network is expected to support original storytelling, athlete profiles, highlights and behind-the-scenes content. - Fans can view current programming and event listings at Urban Edge Network.
Between the lines: - The RRAC is using media as an extension of conference branding, not just game distribution. - UEN is positioning the network as a sports media brand that combines content, production, distribution and monetization. - The move reflects a broader trend in college sports toward direct-to-fan streaming and conference-owned media platforms.
What's next: - RRAC schools will begin rolling out the new network across supported UEN platforms. - UEN will continue tailoring production support to participating campuses. - The conference and UEN will likely use the platform to build audience growth and new revenue opportunities over time.
The bottom line: - The RRAC now has its first dedicated conference network, and UEN is supplying the technology and distribution to make it work across every member school.
Disclaimer: This article was produced by AGP Wire with the assistance of artificial intelligence based on original source content and has been refined to improve clarity, structure, and readability. This content is provided on an “as is” basis. While care has been taken in its preparation, it may contain inaccuracies or omissions, and readers should consult the original source and independently verify key information where appropriate. This content is for informational purposes only and does not constitute legal, financial, investment, or other professional advice.
Sign up for:
Louisiana Weekender
The daily local news briefing you can trust. Every day. Subscribe now.
Check Your Email!
We sent a one-time activation link to: .
Confirm it's you by clicking the email link.
If the email is not in your inbox, check spam or try again.
Welcome back!
is already signed up. Check your inbox for updates.